About

Who we are>

AB Concept is a design studio founded in Hong Kong, in 1999 by architect Terence Ngan and interior designer Ed Ng. Over twenty years we have built a global portfolio of commercial and residential interiors, bringing the values of our clients to life in physical space with soul. We work as creative partners with many of the world’s leading hospitality brands to create compelling interior environments that make people feel present in the moment. We design furniture, lighting and textiles that are charming of character and easy to use.

We believe in the power of good design to shape human experience and enhance our quality of life. Ultimately, design is about being.

Mind>

We think smartly.
Knowledge, curiosity, and continuous learning drive everything we do. We research and immerse ourselves in context. We design with intelligence, as well as instinct.

Ideas are born.

Hand>

We design rigorously.
Craft brings our ideas to life. We are rigorous with our material knowledge and design execution. We learn through making, testing, refining.

Ideas become design.

Heart>

We care deeply.
Relationships, empathy, and emotional intelligence shape our process. We design with people not just for them. Our trust extends to our clients and collaborators.

Design fosters connection.

Soul>

We believe in magic.
We design for how a space is felt, experienced, remembered. Every project has its own essence and integrity. You cannot copy a soul.

Design becomes meaningful.